client: 528 hz gardens

This client has a recreational cannabis store in Portland and a farm in Southern Oregon which supplies the store's products. I was in charge of branding the farm through the design of several packaged products as shown below.
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folded box design: happy dabs

The client, 528Hz Gardens, wanted a retro 70s look with a catchy name reminiscent of a certain 70s television show. Box colors were chosen based on current market research, and I created this design in Adobe Illustrator using the PDF template provided by the box printing company.
Happy-Dabs-Box
Happy-Packs-Lemon-Bubblegum-dieline

mylar bag design: happy packs

Brand reinforcement is created with this line of mylar bags for cannabis flower, which uses the same type treatment as the client's line of dabs boxes above. The color palette chosen was one of pastels and muted tones, based on analytics that showed this client's main buyers of cannabis flower were women.
Happy-Packs-Bubblegum
Happy-Sticks-label

plastic pre-roll tube: cannabis cigarette

A basic and straightforward design based on the client's existing branding of previous products. This design completes this particular line of products, which can be seen together below.

Clamshell PACKAGING design: cannabis vape cartridge

The client wanted a cleaner look for their line of vape pen cartridges, so the 1970s type treatment was ditched in favor of a more modern and clean typeface combined with more white space.
Happy-Extract-Box-dieline
graphic-designer-dabs-label